Shopify E-commerce Glossary
Key terms every Shopify merchant should know — explained simply with actionable context for your store.
Cart Abandonment Rate
The percentage of shoppers who add items to their cart but leave without completing a purchase.
Conversational Commerce
Using AI chat, messaging, and voice assistants to guide customers through the buying process.
Revenue Attribution
Tracking which marketing channels, tools, or interactions directly led to a completed purchase.
Put these concepts to work
Zoocx applies conversational commerce and revenue attribution to help Shopify merchants convert more customers.